Archive for “Youth Fitness Industry” Tag

Youth Fitness Industry: How to Send The Wrong Message

 

 

Youth Fitness Industry

If you haven’t already, the recent Time Magazine cover story about
the Myth of Exercise is a must read for you.

 

You can access the article here –

 

http://www.time.com/time/health/article/0,8599,1914857,00.html

 

Here’s the one sentence that caught my attention most:

 

"I have exercised like this — obsessively, a bit grimly — for years,
but recently I began to wonder: Why am I doing this? Except for a two-year
period at the end of an unhappy relationship — a period when I self-medicated
with lots of Italian desserts — I have never been overweight"

 

Overweight.

 

Because, of course, in our aesthetic culture, getting "skinny" is the only
reason one would have to engage in physical activity.

 

If you haven’t yet, please read this article.

 

Then, click on the link below, head over to my blog, and tell me
what you think.

 

To me, this is mismanaged information to the highest degree.

 

And I’m dying to know what you think.

 

Leave your comments below…

 

Tired of the same misinformation floating around about exercise and
the youth fitness industry?

 

Time to take a stand.

 

Click on the link below to find out how…

 

http://www.iyca.org/fitspecialist1.html

 

Youth Fitness Industry Pride…

 

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Youth Fitness Industry

So tomorrow I’m off to Providence Rhode Island.

 

For three years now, I’ve been honored to have a place on the
esteemed ‘Speakers Panel’ for Perform Better.

 

In my mind, one of the preeminent organizations in our youth fitness industry,
it has been a sincere pleasure to share the stage with such
industry icons as Juan Carlos Santana, Mike Boyle, Gray Cook,
Alwyn Cosgrove and Al Vermeil.

 

But something is very different about this years Perform Better
tour.

 

I’m still speaking at all the events.

 

Rhode Island this month.

 

Chicago next.

 

Long Beach in July.

 

But this year, I’m traveling to each of those locations one day
early in order to present a private Level 1 Youth Fitness Specialist
certification to attendees.

 

Perform Better decided a few months ago that the IYCA and its
message to the youth fitness industry, is worth that much.

 

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