Archive for “Gap” Tag

Youth Fitness Training vs Long Term Athletic Development

 

Youth fitness

A) What do I call my Athletic Development or Youth Fitness services to parents and Coaches who are otherwise laypeople and without knowledge of industry jargon?

 

As with any marketing effort, your best potential gain comes when you are tailoring your language to the audience you are dealing with.

 

When discussing and defining your services to Parents of young athletes or Coaches, the following words and phrases evoke the strongest emotional connection and familiarity:

 

a. Sports Performance Training
b. Sport Specific Training

 

Although we are defined internally as ‘Long-Term Athletic Development’, the uneducated ear will not understand or draw a connection to that title.

 

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Developmental Fitness For Kids And Teens

 

 

Fitness For Kids Long Term Success

Remember one of the critical pillars of the IYCA –

 

Don’t Train…. Teach!!

 

Here’s a look at our unique Fitness For Kids development system:

 

Discovery (Ages 6 – 9) – Creating A Champion

 

The purpose of this phase is to introduce participants to a wide spectrum on non-specific exercise stimulus that aids in the natural development of coordination habits.

 

Coaches utilize the principle of Outcome-Based Coaching which allows young participants to learn the physical skills of exercise through an experimental and self-discovery based means.

 

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