IYCA Offers you More

Posted on: July 8th, 2010 by IYCA 1 Comment

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Industry-wide, we complain that certification organizations are out-dated, take all our money and don’t give us anything back of value in return.

Plus, we struggle to earn a living and have one of the highest attrition rates of any profession anywhere in the world.

You are confusing the heck out of me!

Certification companies ask for your cash, but don’t give you anything of merit for it, and at the same time, you’re unsure how much longer you can keep working in your passion because the long days and horrible hours aren’t making you enough to live and don’t give you ANY long-term security…

Then I come in offering a free DVD set that is LOADED with cutting edge training and business information, that you can have for no charge, as long as you become a Member of the IYCA for 12-months.

And IYCA Membership is EXACTLY what you AREN’T getting with other fitness certifications and the very REASON you are unsure of your future in this industry:

:: Step-by-Step Business Guides and Marketing Plans
:: Media Releases that Guarantee Results and More Visibility
:: Success-Proven Strategies that Earn You More Money
:: Training Videos & Audios Every Month
:: Monthly Expert Interviews

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The Trouble with High School Athletes

Posted on: March 10th, 2009 by IYCA 19 Comments

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High School Athletes Training Programs

Okay… So the ‘trouble’ really isn’t with high school athletes, per say,
it’s with the training programs they’re often forced to use.

And frankly, they don’t know any better.

But then again, neither do many high school Coaches.

Not a targeted shot, just reality.

So here are some of the problems I’ve seen –

1) Train Versus Teach

From Day 1, many incoming high school athletes are asked to ‘perform’.

Using lifts they are often unfamiliar with and receiving little to no
technical instruction, they are often left to their own devices.

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