Kids are all going to die of obesity!
Quick, make ‘em sweat it all off!
by Dr. Kwame M. Brown
Brian and Pat asked me to review and write something on this article
Premature death is more likely in obese children
USAToday.com
2/11/10
To begin, I am sure that kids that spend their lives being obese from a young age will shorten their lifespan overall, and more importantly will decrease quality of life. I am also sure that most people think that.
However, I have some real problems with this study. Sensational title, then when you read further….uhhh…
What Do Young Athletes See?

Pardon the pun, but all my work with this vision training specialist has really served to open my eyes!
The eye itself has a primary goal of shaping incoming stimulus into something that can be used by the brain. Simple visual patterns can be detected and converted to useable neural signals more quickly than complex visual patterns, the difference in processing time being between 80 milliseconds for simple images versus 260 milliseconds for complex images.
Quite obviously, the difference in processing time affects reaction time, which in turn can drastically affect sport performance.
An example of this would be the relatively simple visual nature of a fastball versus the more complex visual image of a curve ball.
Post IYCA Summit – Please Help…
I really want to know…
What was the Summit like for you?
The atmosphere?
The Speakers?
The content?
The fellowship with other IYCA Family Members worldwide?
What was it like for you?
Is the Summit different or the same as other fitness conferences you’ve been to?
Please… Take a moment to tell me below.
- Brian
Post IYCA Summit Surprise
"What can you guys do, from Head Office, to improve society’s recognition of the IYCA"
That was George’s question to me.
What can I do from my end?
How can I make it so that every parent and coach in your area has heard of the IYCA and understands that your credentials with us mean that you are one of the best in the world.
I’m going to be reading your comments very carefully…
… So be sure to leave one below…
- Brian
P.S – Would you like to earn our ‘Youth Fitness Specialist – Level 1′ credentials for only $14.95 down?
Click here to find out how —-> http://iyca.org/fitspecialist1-trial










The Power of the Offer
by Dr. Toby J. Brooks, PhD, ATC, CSCS, YCS-2, PES
Hopefully you were able to attend the recent Second Annual IYCA International Summit in Louisville, Kentucky in person. If not, then perhaps you were able to catch the live streaming video or the soon-to-be-released DVDs. At any rate, just prior to my presentation, IYCA founder and CEO Brian Grasso introduced me to the attendees. Now Brian is certainly a wordsmith, but something he mentioned really resonated with me and got me thinking. It was the simple power of the offer.