Training young athletes… It seems that everybody dabbles in this market  Whether the fitness or sport training professional is a Physical Therapist by trade, Personal Trainer to the average adult clientele or Strength Coach to elite sporting stars, when stating their bios and areas or expertise, it seems that the sentence always ends with [...] read more

With youth obesity and sport performance training getting so much in the way of media attention these days, it stands to reason that the best and most efficient means by which to gain local interest in your youth fitness program is through large scale exposure via newspapers, television and radio.   Media exposure is widely [...] read more

  Could you imagine this kind of success and media attention?   Read this…   Soccer Hero Named to MLS All-Star Team after Training at Local Facility Alston suggests new training program had much to do with reaching his dream   Local soccer hero and member of the New England Revolution played against the famed [...] read more

  Youth Fitness B) Using Socially Accepted Language to Create Understanding – Why Long Term Approaches are Necessary   Most consumers (parents and coaches) are truly unaware of what quality athletic development training should look like.  They have been conditioned through media and by our industry’s lack of foresight, to believe in the ‘one-and-gun’ style [...] read more

Young Athletes and Plyometrics Almost without exception, every ‘sport-performance training center’ and youth sporting association in North America both markets and incorporates some degree of plyometric conditioning into the routines of the athletes they manage. More often than not, the trainer or coach prescribes an unintelligible series of jumping exercises and can be seen either [...] read more