Archive for “Quot” Tag

Is Your Training Program Complete?

 

 

by Wil Fleming

 

The other day a track coach that I really respect called me to discuss an athlete that we both work with and right away I knew he was excited. I could hear in his voice that he was just fired up. I asked him what was going on and he responded,
"Coach Flem I have to tell you the coolest thing, Anthony has gotten 3 feet faster just training with you this summer and fall. (meaning his long jump approach had to be moved back 3 feet on the same number of approach steps) What kind of speed work have you been doing?"

 

 

Honestly, the answer was very little, outside of some very short acceleration work, this athlete’s focus had been on improving his explosive strength recently.

 

So what’s the point of this story?

 

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Sport Specialization for Young Athletes: Part 1


Sport Specialization for Young Athletes (more…)

High School Certification: Sample Chapter

High School Certification Taster

* * * * * * * * * * * * * * * * * * * * * * * * * * * * * *

 

Did you miss last night’s recording?

 

No worries!

 

The complete recording AND PDF transcript of every word that was said is yours… For no charge!

 

Just click here —> http://iyca.org/highschool/

 

* * * * * * * * * * * * * * * * * * * * * * * * * * * * * *

 

High School Certification (more…)

3-Part Goals for 2011

 

"What’s the main goal I should concentrate on in the New Year, Brian?"

 

A question I get routinely asked between the beginning of October and the end of December every single year.

 

The turning of the calendar to a blank slate and brand new 12-months is a source of enthusiasm for most people.

 

New goals.

 

New directions.

 

Same old dreams… But THIS year, I’ll make them happen.

 

Do you play that annual game yourself?

 

The undeniable (and unfortunate) reality is that most people do in fact create new agendas for themselves as the New Year approaches.

 

I say ‘unfortunate’ simply because statistics show us clearly and definably that end-of-year goals and ambitions almost always fall flat by February (somewhere in the neighborhood of 80% of New Year’s goals are vacated and forgotten by February 28th… Every year).

 

So when asked about what goals I think you should concentrate on as 2011 approaches, my answer is a very simple one (with a 3-part plan):

 

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Young Athletes and the Guarantee


When it comes to young athletes I’m confident for a lot of reasons…

 

I’ve field-tested the ‘Complete Athlete Development’ system with about 20,000 young athletes worldwide over the past 12 years.

 

The system itself contains more than 100 photographs of exercises I use every day in developing the best and most dominant young athletes in their respective sports.

 

You also get a complete ‘done-for-you’ sample program chapter and template that allows you to create (literally) thousands of training programs through my unique ‘mix-n-match’ structure.

 

Access to Videos of what training sessions must contain with young athletes (more…)

Proper Technique for Youth Sports Training: How Important Is It?

How Important is Proper Technique For Youth Sports Training?

The IYCA forces you to think about your answer!

 

Watch this video to learn how to get the most out of your youth sports training programs and ensure that your young athletes are able to reach their full potential.

 

 

If you want to learn more about training young athletes and improving your youth sports training programs make sure you check out the IYCA’s Youth Fitness Specialist Certification.

 

http://youth-fitness-specialist.com/

Youth Fitness Training

 

 

Kids Fitness: Missing the Point… Again

kids fitness

By Dr. Kwame M. Brown

It would help to read the following article before reading this post, but I will try to summarize below.

http://www.timesonline.co.uk/tol/life_and_style/health/features/article1689463.ece

The title of the article: “Is PE a waste of time?”, by Barbara Lantin of the Sunday Times. Yet another provocative title. I guess that’s useful, but the problem is that most do not read through articles like this. I do. So, I am going to first communicate that this title is not supported at ALL by the contents.

The gist here is the author and others grossly misinterpreting some longitudinal research done in the EarlyBird Diabetes Study in England.

The purpose of the study was to look at potential causal factors in the development of Type II (obese) diabetes. They studied overall activity levels of kids, and observed that no matter the activity level offered kids, they chose their own activity level (opting out or in) and effort level.

The researchers concluded from this that activity level must be genetically predetermined by some “activitystat” gene.

[dna]

Nice hypothesis, but there is one major problem with this conclusion:

Genes are old. The problems with rampant childhood obesity are relatively new. Therefore, we must consider… Gene expression itself is heavily determined / influenced by environment.

I am certain that such a genetically influenced trend like an “activitystat” exists.
To attribute it as the sole cause of many kids getting little to no exercise and kids fitness non existent at all is a fallacy.

They make some really strong conclusions on their website (while fighting for what is reportedly an unlikely funding renewal):

http://www.earlybirddiabetes.org/findings.php

Unfortunately, they make definitive statements like:

“Children’s activity not determined by environmental opportunity Green spaces and sports centres do not influence the physical activity of children Like most things biological, a child’s activity level seems to be ‘set’ by the brain, and therefore strongly defended against change”

What they are missing: No matter what exists in the environment – children don’t have cars. If the parent does not bring, the child does not go! Anyone who works with children every day would know this. So to look just at the presence of green spaces and centres “around” where the child lives is an insufficient parameter.

The author fails in the article “Is PE a waste of time” and the researchers fail in the findings section of their own website to recognize the interaction of availability of play spaces in the neighborhood with the will of the parent, despite saying right above…

“Obese children – parents unaware and unconcerned. Today’s parents are oblivious of their children’s weight. Parents are key partners in the drive to halt obesity, but will have little impact unless educated to recognize the problem”
So, let me get this straight: You are making the conclusion that low activity is genetically predetermined and highly resistant to change, but recognize parental education as a major factor? How can both be true? C’mon SON!!!

Now, I will turn my attention to the title “Is PE a waste of time”. Clearly not, if well designed, by their own admission, because also in the findings section of the EarlyBird website is the following:

Children who keep active are no lighter, but they are metabolically healthier: The UK and US Governments advise at least 60 minutes moderate physical activity every day.

Only 42% of the EarlyBird boys and 11% of the girls met this guideline consistently over the three-year period from 5-8yr. Importantly (because governments use BMI as their outcome measure), there were no differences in the trend for BMI over the four time points in either sex, but the more active children became metabolically healthier.

The study questions the utility of BMI as the outcome measure of physical activity programmes in children and also whether the bar for girls should be lowered (girls systematically record less physical activity than boys). (Metcalf BS – Arch Dis Child 2008).

Look at the last statement above – BMI has been consistently used as a parameter for years in studies on childhood obesity / inactivity. This is why the article and many others are missing the point. This is not about weight. It is about the habits that CREATE the higher weight in some kids, but adversely AFFECT ALL CHILDREN.

In conclusion:

Despite my bashing this study, it provides some really valuable information on kids fitness. Pretty well designed and executed (it seems), the EarlyBird study helps us delve deeper in to the causal factors in childhood obesity/inactivity.

My quarrel is with the conclusions made by some of the researchers, and with the result that this will have in creating a certain appearance to the layperson. As an aside, I never use the term layperson in an insulting way. I know very little about solar panel engineering, so I am a layperson. It has nothing to do with intelligence level, just amount and intensity of study

Is PE a waste of time? If you only care about what children weigh when left to their own devices, yes. But yet again, I feel compelled to say as I often have – obesity is the sneeze.

Physical play, when done with children’s needs (and yes, wants) in mind, treats the disease of inactivity and lack of physical enjoyment. PE that concentrates on caloric expenditure and measuring BMI treats the symptom. This placates politicians and statisticians, but does very little for children.

Children need thoughtful play time and play spaces dedicated to and designed for their natural proclivities. They also need time playing with adults. Furthermore, adults need to be proactive in providing healthy foods to support the play.

Help End The Madness!

Click Here Right Now to Become a certified Youth Fitness Specialist Right Now and Contribute to the Solution of Youth Inactivity:

Kids Fitness: Top 3 Reasons to Play Simon Says

Kids Fitness

I’ve just released a very special video of one of my favorite presenters in the world of sport and  kids fitness training, Lee Taft.

 

kids fitness

http://iyca.org/dvds/lee

 

It’s from the 2010 IYCA International Summit, where Lee started off his presentation by playing Simon Says for kids fitness with the entire audience – all 300 of us!!

 

But it wasn’t all fun and games as he made some incredibly valid points before he took us through the game:

 

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The State of Youth Sports

Youth Sports

 

For years, I have had to put up with youth sport coaches and parents echoing the words and mimicking the behaviors of successful coaches such as Vince Lombardi and Mike Ditka.

 

True.

 

You can’t argue with the success those guys had.

 

But do you really think that yelling at 10-year old football players for making a ‘bad play’ or chastising 12-year old soccer players for ‘missing a shot’ is the best and most sane way to coach kids?

 

Unfortunately, my arguments have fallen on deaf ears more than once over the past decade.

 

I just couldn’t make youth sport coaches realize that aggressive and negative behavior can be damaging to young athletes, and that a primary reason why so many kids drop out of sports at an early age is because of the often abusive treatments they get from their coaches.

 

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The Young Athlete Who Changed My Life

 

 

Young Athlete Who Changed My Life

This story is going to change your day.

 

It may even change your perspective permanently.

 

I’m going to tell you about Tom – the young athlete who changed my life.

 

Exactly 7 years, 3 months and 5 days into my career as an Athletic Development Specialist, Tom walked into my training center with his Mom.

 

I had been prompted on the phone the week before.

 

"Tom had an accident when he was a child" I was told by Tom’s mother.

 

"He is a very bright boy, but the brain trauma he experienced has left him very uncoordinated and lacking some basic motor skills".

 

I wasn’t concerned. I had worked with young people just like this before and had always found that my brand of coordination-focused athletic development was perfect for re-instilling certain degrees of normal function.

 

As I watched Tom walk in with his Mom, nothing in particular seemed or looked too out of sorts.

 

Tom walked with a slight limp and his left arm rested at his side rather than moving in unison with his walking gait.

 

He looked a little nervous and unsure and I could see that he had rounded shoulders and a slight external rotation to his right hip (what can I say… I assess athletes right from the time they walk in the door!).

 

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Youth Speed Training 101

 

 

Youth Speed Training Priciples

The "101" doesn’t mean easy or beginner – It means "critical".

 

The stuff that is truly important.

 

The stuff that enables you to create the fastest athletes in the game through correct youth speed training methods.

 

The stuff that matters above all else.

 

And here’s what it is…

 

Youth Speed Training Video

 

Kids Coaching: My Memories – Part One

 

 

Kids Coaching teaches us

Blake came to me as a quiet, shy and terribly uncoordinated
8th grader.

 

13 years old and quite tall for his age, I knew the second I saw
him that I was going to like the kid.

 

He never said much and certainly had a great deal of difficulty
learning how to perform even the most basic of exercises, but
he was steadfast in his work ethic and always brought a good
energy to the training center.

 

I learned a lot over the years from kids coaching and from Blake.

 

Mostly, how to enjoy and appreciate the very small things in life.

 

His last training session with me was on a humid and sweaty
Chicago-style, August afternoon.

 

Walking into my facility, I noticed an unfamiliar bounce to his
stride and a larger than usual, ear-to-ear grin on his face.

 

"What’s goin’ on, my friend" I greeted him.

 

"Why such a perky smile?"

 

"Tomorrow, football tryouts start and I’m geared up!" he replied.

 

I tend to get tunnel vision as the summer months dwindle down.
I have dozens upon dozens of college athletes returning to play
fall sports and even more high school kids phasing up for
football and basketball.

 

"That’s right! What position you trying out for? You expecting
a ton of playing time, I assume?" I asked.

 

"Don’t care to be honest. Just looking forward to strapping on a
helmet and being part of a team"

 

His answer struck something in me that I didn’t quite understand at
the time, but would be overwhelmed with a few short months later.

 

Fast forward.

 

Late September, same year.

 

Blake was attending the same high school that I served as Head
Strength Coach at.

 

Great bunch of kids all around.

 

Dedicated, hard working and a Coaching Staff that truly valued the
kid inside the athlete.

 

And I’ll be honest…

 

I ADORED Friday nights.

 

I got to patrol the sidelines.

 

Home games especially.

 

There is just something magical about high school football in the cool
autumn air.

 

So there I was.

 

Patrolling as usual.

 

Laid back as I am in my daily life, I get ultra-serious and intense when
it comes to competition.

 

My own or my athletes.

 

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Brian's Close Call

I’ll just come straight out with it.

 

I wrecked my car last weekend.

 

Something I likely won’t forget anytime soon.

 

I was driving from Chicago to Minnesota in order to present at a
seminar in St. Paul.

 

Scheduled to speak at 10:40 in the morning on Sunday, I opted to
leave my house at around 11pm Saturday night.

 

I had slept a bunch that day and was completely rested, so felt good
about making the 6 hour drive through the night.

 

At roughly 3am I found myself driving on a very poorly lit stretch of
the Wisconsin country-side. Wide awake, in great spirits and enjoying
an educational CD playing from my car’s stereo.

 

I won’t belabor the details or try to write in any sort of suspenseful
way.

 

Just the facts.

 

Without warning at all, an animal of some sort ran across the highway
and struck the front of my car.

 

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Your Opinion, Please

Our standards have sunk.

 

Do you realize that?

 

The fitness industry creates nonsense aerobic-style classes for children and the vast
majority of professionals claim them to be useful because "at least it gets kids moving"

 

Now understand, I’m the biggest proponent in the world of the "something is better
than nothing" way of thinking, but this is a matter of inappropriate standards and
the root cause of the issue is something we are going to sincerely regret in time.

 

The lowering of expectations and standards is one of the main causative factors in
the breakdown of our society’s overall fitness level.

 

We got fatter.

 

Much fatter.

 

And instead of someone (all of us) standing up and saying "NO, this is unacceptable"
we simply changed our standards in terms of what we decided was reasonable body
fat to carry.

 

Or how much exercise was truly necessary to maintain optimal health.

 

We’ve done this in our school system.

 

We’ve done this in our health care.

 

We’ve done this in the expectations we have in our elected officials.

 

And this slow decent of expectations and standards allow us to merely accept what
should be, used to be, considered entirely inappropriate.

 

Yes. Something is better than nothing.

 

But it’s not good enough, and our society (especially our youngest generation) will
suffer because of our apathy and ignorance.

 

Leave a comment below & let me know what you think.

 

 

 

 

Complete Athlete Development System for Training Young Athletes

 

 

Become the Difference & Not Part of the Sinking Standards…

 

Order the Complete Athlete Development System Today

 

 

 

 

 

 

 

 

 

IYCA Passion: Losing Is Your Only Safe Bet

 

 

IYCA Criticism is something I’ve just come to accept as part of my job.

 

It’s far easier to throw a brick at a house than it is to build one yourself.

 

And thus far since creating and launching the IYCA, I’ve seen firsthand how
that statement is true.

 

From world-class, big name industry icons to local youth sports Coaches, I
have taken my share of lumps over the past few years.

 

People criticize.

 

They publicly demean.

 

They get personal and attack my character.

 

It used to bother me some, I’ll admit.

 

Doesn’t phase me an ounce anymore.

 

Quite frankly, I sort of like it (is that odd???).

 

When you’re doing something of worth, it draws attention from all kinds of people.

 

Some are fans, some think you’re an idiot.

 

But you soon come to realize that the bad is going to come with the good.

 

The reason I’m bringing this up is because a good friend of mine recently forwarded
me an article about this very topic.

 

One particular sentence caught my attention –

 

(more…)

Is Your Lack of Action in Youth Fitness a Problem?

 

 

My youth fitness question to you last Friday certainly created a stir.

 

The IYCA Blog was literally LIT UP by passionate professionals worldwide,
all of whom chimed in with there thoughts to my query –

 

"What is the biggest problem in youth fitness and sport training?"

 

The responses were intelligent, articulate and clearly came from people who
have incredible fervor for this topic.

 

One of my favorite posts came from a good friend of mine.

 

Someone whose knowledge on the subject is truly amazing. I have enjoyed
learning from her since our first correspondence back in 2005.

 

Leigh Ashton is the former Director for the Long-Term Athlete Development
Program at the Millennium Institute in New Zealand and has recently opened
that country’s very first youth training center with her husband, Gareth, a man
whose intellect and passion for doing things "right" rivals Leigh’s.

 

Here’s what she had to say –

 

"This is a great thread and shows that:

 

A) there are many common issues worldwide with youth sports and fitness training

 

B) Brian and the IYCA are doing a fantastic job at calling these issues to our
attention.

 

I think the next issue for all of us commenting here is what we are going to do
about it? My husband and I have been friends of Brian’s since 2005 and have
just opened New Zealand’s first youth-only fitness centre.

 

The issue we feel strongly about (in addition to those outlined above) is for
those of us who have this knowledge to go beyond just talking about the issues
and have the courage to take action!!"

 

That last paragraph is as succinct and perfectly worded a message as I could
have hoped for when I asked my question last week.

 

(more…)

The Myth of Youth Sports Specialization

 

 

Youth Sports Specialization

The IYCA Blog has been jumping of late with some great training-based conversation.

 

I wanted you to read an exchange I had with a reader named Keith.

 

It was in reference to my article on Early youth sports Specialization a few days ago.

 

Keith offered some great insight and thought. Here’s what he had to say –

 

"So, playing devil’s advocate once again, why is it that the world’s greatest swimmers have typically been identified when they were preteen, often then,setting world records and competing in world class events as mere teenagers, especially the ladies.

 

How many world and Olympic champion gymnasts and divers average 14 years of age. I wonder if plasticity really means that a child athlete can adapt to, cope with, respond to, recover from, progress with, focus on and develop with, all of the things in one particular sport, and become superior in that sport, without participating in other sports. Doing so like the 5 year old Italian child learns English perfectly by being immersed in that one thing.

 

I know I’m talking about world class athletes but they had to come from somewhere and mostly they were young athletes with a gift through which they were unilaterally developed within their one sport.

 

While I myself have participated in many sports and have coached many sports and I believe in multilateral exposure especially as a means of talent identification, I still need convincing that the multilateral approach is necessary or preferable to develop high level athletes in a given sport.

 

Still liked the article Brian. It keeps the wheels oiled in this old noggin. Keep them coming!"

 

Here was my response –

 

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The Growth & Pride of the IYCA

 

 

"I would suggest that one of the greatest decisions that I have made in my life was to take the IYCA Youth Fitness Certification course that you offer"

 

– Bob Acton

 

Become a IYCA Youth Fitness Specialist – Level 1 today and join the movement!

 

 

Youth Speed Certification – Only 50 Spots Available

 

 

OK…

 

Youth Speed Certification

Details first –

 

:: Saturday July 18, "Speed & Agility Certification – Level 1" taught by Lee Taft
and myself

 

:: Sunday July 19, "Youth Nutrition Certification" taught by Dr. Chris Mohr

 

:: A free 3-hour informal ‘master mind’ with me on Sunday morning

 

I really don’t think there is much else to say.

 

The link to register and secure your spot is below.

 

The emails, phone calls and Face Book messages have been coming in by
the droves.

 

Your colleagues and competitors want this information and are excited to
obtain these youth speed certification credentials.

 

And you should be, too.

 

I can’t wait to see you in July!!

 

Act quickly and decisively…

 

… Success waits for no one.

 

Here’s your exclusive link to the youth speed certification

 

http://www.iyca.org/speed-certification/

 

 

– Brian

 

 

IYCA wants to provide

Is the IYCA doing what you need?

Every single day of every single week, I receive emails from all over the world.

And it’s the most amazing thing I have ever experienced.

I mean, I was raised in Toronto, Canada by a little redheaded Irish Mom with a big temper (who I love dearly) and a crusty Italian Dad with the best "don’t screw with me" stare you have ever seen (who I rank as one of the greatest human beings on the planet).

I had two older brothers who took turns beating me up, and a dog named Tiger (named affectionately after me – my nickname when I was very young was Tiger apparently due to some kind of rambunctious energy I possessed… a fact I summarily deny by the way).

My point is that I was raised by common folks and in a common way.

I never had any sort of inkling when I was young, that I would grow up to become someone that every single parent, coach and trainer in the youth sports world would know and come to trust.

But that is exactly what has happened.

And my "inbox" counter is proof of that fact.

Every single morning, there are no fewer than 50 – 200 emails waiting for me.

50 – 200 emails multiplied by 365 days…

… You do the math!

More often than not, the emails are a simple message of ‘thanks’ from grateful Moms, Dads, coaches and trainers, all of whom want to send their regards for the information I offered them in my last week’s newsletter.

Other times, the emails are long and excited rambles from folks who just purchased one of our training products and are beside themselves at how much they learned about how to make their young athletes faster, stronger or better overall athletes.

In both cases, I get tickled pink!

I say all that because my strongest desire is to see that all young athletes are trained and cared for in the best way possible – so that they can both maximize their performance and remain safe and healthy in the process.

And that’s why I sit at my computer every morning and blush.

Because so many people, all over the world, decide to take the time to tell me exactly what my information has meant to them.

If you are one of the people who have written me a message of thanks, let me take this opportunity to reciprocate by thanking you for doing so.

It meant the world to me.

If you haven’t yet emailed me your thoughts, maybe you wouldn’t mind doing so now.

I want to make sure that all the information we provide you is actually working to making your life easier.

So tell me what you think.

Good or bad.

Are we giving you what you need, or do you need something else?

I want to know… and I want you to tell me.

Scroll down and let me know….

….

Is the IYCA doing what you need?